As Craig Iskowitz of Wealth Management Today points out, in some cases, incubators can be like a golden ticket for a startup. Incubators provide mentors, networking opportunities, technical resources, and (in some cases) funding, in exchange for small stakes in the company.
Envestnet | Yodlee launched their own incubator in October 2014. The goals were to nurture budding companies as well as highlight innovative use cases of Envestnet | Yodlee technology and data.
Jeff Cain, the Incubator Director, says that the incubator is also part of Envestnet | Yodlee’s platform strategy.  By encouraging startups to leverage Envestnet | Yodlee’s resources they bring added value and innovative ideas to their customers.
Read More about Genivity’s time in the incubator program and how they are leveraging Envesnet | Yodlee’s platform to bring clients and advisors together to talk about health and wealth.